Answer the question below with detailed reference to examples from your case study material to support points made in your answer.
How important is technological convergence for institutions and audience within a media area you have studied? 
“Media production is dominated by global institutions which sell their products to national audiences.” To what extent do you agree with this statement? 
What significance does the continuing development of digital media technology have for media institutions and audiences? 
Your area of focus is Video games but you may make reference to other areas in your answer.
“Successful media products depend as much on marketing and distribution to a specific audience as they do upon good production practices.” To what extent would you agree with the statement within the media area you have studied? 
To what extent does digital distribution affect the marketing and consumption of media products in the media area you have studied?
Candidates must focus on one of the following media areas:
- Video games